Created in 1978 in Vicenza, Promotion Group had 3 employees.
Today our reality has turned into a group with more than 200 employees in Europe.
Thanks to major investments and acquisitions, Promotion Group is now fully involved in the production process.
Thanks to its numerous investments and constant research, the Promotion Group now has 4 realities across Europe
Promotion Group has, since the start of its activity, gone beyond the limits of borders, managing to provide a local service. With its logistics and production sites based in Switzerland and throughout Europe, Promotion Group can boast of an extensive, reliable supply network, to be able to provide a very wide variety of industrial solutions with great responsiveness.
Group Headquarters. Based in Vicenza, Italy, and active for over 45 years in the field of quality watch components. The origins of our adventure.
Located in Couteuges in Auvergne, France. The site, in addition to producing components for the watch industry, specializes in the assembly, termination and laser welding of bracelets.
Based in La Chaux-de-Fonds, Switzerland, it is the production site for “Swiss Made” and the Swiss preferred in the field of watch exteriors, as well as the local interface with customers. The structure supports the other realities and centralizes the commercial, administrative, IT, product development and communication services.
In collaboration with Calçada sa, our reality as polishing and finishing of parts. Place of production of various watch components, assembly, and laser welding.
In general, we can think of the bracelet independently of its case, a simple standard accessory that we “adapt” to a watch head. However, it now constitutes a major element in terms of harmony and functionality on the structure of a watch. Each element that constitutes a complete watch is studied down to the smallest detail so that it best corresponds to the customer’s wishes.
To obtain optimal results, it is essential to pay the utmost attention to the development and coordination phase of the process, from the initial design to the final delivery.
Thanks to its experience and its multi-sector know-how, Promotion Group is able to identify, from the initial manufacturing phase, all the possible challenges that could arise during the successive phases. The development of a new product represents a very delicate phase in which it is essential to have a real understanding with the customer. The primary objective is to achieve a finished product that is technically feasible, thanks to a clear idea of the industrial flow, but always respecting the aesthetic concept identified at the start.
