Recent trends show that the watch and luxury goods market is increasingly moving towards India, as confirmed by the latest statistics from Deloitte. With a growing middle class, rising disposable incomes and increased demand for luxury goods, India is becoming a key market for watch brands. Increasingly sophisticated Indian consumers are favouring international brands, and the growing number of people with high purchasing power is reinforcing this dynamic.

This development reveals a significant change in the habits of certain emerging countries, which were previously focused on a mainly domestic economy. Today, these countries, including India, are beginning to perceive certain external markets, such as luxury goods, as economic opportunities of growing interest. Luxury brands, aware of this potential, are investing in a variety of distribution channels to capture this growing customer base.